About Us

"If we would not spend our own money on it, we don't sell it”                                                           
                                                           - First Cellars rule #1

What is First Cellars?

Buying good wine in China is complicated, so we started We offer high-quality, good-value wines and other alcohol beverages at attractive prices delivering anywhere in China. Its not just something we say, it’s our promise.

Where are we based?

We have our office in Shanghai; you are more than welcome to visit if ever passing by.

Why First Cellars?

Its quite simple, if we would not spend money on a product, we do not sell it at First Cellars. Therefore, we try all the products before we sell them making sure they are in accordance with our expectations. We import several wines ourselves, straight from the wineries and also buy some wine from reputable licensed importers.

At First Cellars you will rarely find any bottles in the lowest price segment simply because it does not live up to the quality we deliver. You will not find any bottles in the highest price segment either, because we would not spend our own money on it, so we don’t sell it.

What you will find on First Cellars, is a wide selection of different beverages, set at an extremely good price point with the majority of wines either being green (bio dynamic or ecological) and/or rated at least 90 / 100 from reputable wine critics.

Welcome to our world, we hope you enjoy it!